How to Use Social Media to Retain and Connect with Students in the Shift to Online Education - Contact North
Event Date:
Tuesday, April 6, 2021 - 11:00am to 12:00pm EDT
Event Location:
Online
Event Contact Name:
Kathy Boczek
Event Contact E-mail:
Tuesday, April 6, 2021
11:00 a.m.- 12:00 p.m. (Eastern Time)
Hosts: Dr. Abdullah Al-Bahrani & Dr. Rebecca Moryl
As COVID-19 continues to upend the normal social connections between students and professors — casual interactions during office hours, pre-class conversation, post-class questions — social media is emerging as a tool to maintain and improve those connections that are vital for student retention, academic development, diversity and inclusion.
In this interactive, one-hour webinar, Dr. Abdullah Al-Bahrani and Dr. Rebecca Moryl explore 10 social media strategies to maintain student-faculty connections during the mass transition to online education.
Participants learn how to:
- Use social media to complement traditional communication
- Find the platform of choice
- Stay on brand
- Recognize we’re all #InItTogether
- Target the “whole” student
- Use social media to engage students
- Cross-promote their institution
- Build a discipline co-educational space
- Share discipline-specific content
- Share student successes
Contact North is a non-profit organization funded by the Government of Ontario to support Ontario's education and training providers.