Marketing & Communications

Web Content Policy

Introduction

1. Purpose

The purpose of this policy is to outline good and acceptable practice for publishing on the web. These rules are in place to protect the information published on Lakehead University Web servers and maintain the consistency of the Lakehead brand on the web.

2. Scope

Read the full policy on Web Content Policy
Visual Identity Program - Policy for Implementation
Read the full policy on Visual Identity Program - Policy for Implementation
Policy on Institutional Participation in Social Media Applications for Marketing Communications


General Statement

Social Media are online communications applications in which individuals shift fluidly between the role of audience and author. To do this, users use social software that enable anyone to post, comment on, share, or aggregate content and, in the process, form communities around shared interests. Examples of social software are Wordpress (blog), Facebook, Twitter, MySpace (social networking), YouTube (video), Flickr (photo), Second Life (virtual reality), and Diggit (news aggregation).

Read the full policy on Policy on Institutional Participation in Social Media Applications for Marketing Communications
Policy on Campus Signage


Purpose

The purpose of the Policy is to ensure that all newly produced signs adhere to established design standards. The Policy outlines the procedure for requesting the development and installation of new signs as well as the process for reporting signage that should be replaced due to wear and tear.
 
Campus signs are a major element of the institutional brand and must conform with the University's visual identity protocol. All signs, regardless of application or when they were produced, should be consistent and adhere to standards.
Read the full policy on Policy on Campus Signage
Internal Communications Policy Attachment: Communications Bulletin


The Communications Bulletin is sent out daily (as needed) to staff, faculty, and Board members. The purpose of the Bulletin is to communicate more effectively with the University community.
 
Read the full policy on Internal Communications Policy Attachment: Communications Bulletin
Internal Communications Policy

POLICY STATEMENT:
 
1. Having a Voice
   
    1.1 Students, Faculty, and Staff of Lakehead University have a right to express their opinion on any situation or issue concerning their area of responsibility and overall workplace environment. This right of expression entitles them to be heard without fear of recrimination or reprisal.
 
Read the full policy on Internal Communications Policy